Brother - Just Label It
Anderson co-wrote and directed, and produced this short tongue-in-cheek mockumentary about a desperate office manager who saves the day with Brother’s office labeller for Manchester-based agency, Citypress. I was inspired by Chris Morris’ classic News satire programme, The Day Today.
This project was shot in one day on location in Manchester, with two main actors and several battle-ready extras in a real office. Our news anchor watches on in horror as a simple office disagreement turns into Armageddon, and the heroic office manager wields her Brother labeller to restore order from the chaos.
Winner: Digital and Social Campaign of the Year PRCA Dare Awards 2018
Director:
Anderson West
Client:
Brother UK
Agency:
CityPress Manchester
Production Company:
Fuzzy Duck